Abandoned cart
Use the variables in the list below to customize the Abandoned cart shopper email according to your needs. Check the "Mandatory" column to see the variables required in your customized version of the e-mail.
2CHECKOUT_CITY
2Checkout city
Amsterdam
No
2CHECKOUT_COMPANY_NAME
2Checkout company name
Avangate BV
No
2CHECKOUT_COUNTRY
2Checkout country
Netherlands
No
2CHECKOUT_STATE
2Checkout state
0
No
2CHECKOUT_WEBSITE
2Checkout website
https://www.2checkout.com/
Yes
2CHECKOUT_ZIP_CODE
2Checkout ZIP code
1075 BD
No
BUSINESS_CITY
2Checkout city
Amsterdam
No
BUSINESS_COMPANY
2Checkout company name
Avangate BV
No
BUSINESS_COUNTRY
2Checkout country
Netherlands
No
BUSINESS_STATE
2Checkout state
0
No
BUSINESS_ZIP
2Checkout ZIP code
1075 BD
No
BUY_NOW_LINK
Short version of renewal buy link (prefilled with shopper information)
https://secure.2checkout.com/order/checkout.php?CART_ID=xxxxxxxxxx
Yes
BUY_NOW_LINK_RAW
Renewal link prefilled with shopper information (long version)
0
No
DISCOUNT_TYPE
Promotion discount type: percentage or fixed
%
No
ENCRYPTED_MERCHANT_CODE
Encrypted merchant code
0
No
FIRSTNAME
Shopper's first name used on the billing information
John
No
FIRST_NAME_BILLING
Shopper's first name used on the billing information
John
No
HAPPY_HOURS
Promotion length (hours)
6
No
HAS_PROMOTION
Indicates whether there is a promotion associated to the lead management campaign
1
No
LASTNAME
Shopper's last name used on the billing information
Doe
No
LAST_NAME_BILLING
Shopper's last name used on the billing information
Doe
No
MERCHANT_COMMERCIAL_NAME
Merchant's commercial name
Software Company Name
No
MERCHANT_SUPPORT_PHONE
Merchant support phone number
888-xxx-xxxx
No
ORDER_WEBSITE
Website where the shopper placed the order
http://www.software-company-website.com/
Yes
PRODUCTS
Products data.
0
No
PRODUCTS[index1].CURRENCY
Currency applied to the abandoned cart
USD
No
PRODUCTS[index1].HAS_PROMOTIONAL_PRICE
Indicates whether the product is included in a lead management discount campaign
0
No
PRODUCTS[index1].NAME
Product name
Test product name7
PRODUCTS[index1].PROMOTIONAL_PRICE
Price of the product discounted as per lead management promotion campaign
8.5
No
PRODUCTS[index1].REGULAR_PRICE
Catalog price for the product included in the abandoned cart
10
No
PRODUCTS[index1].SHORT_DESCRIPTION
Short product description
Product short description
No
PRODUCTS_DATA
0
0
No
PRODUCTS_DATA[index1].IdProduct
Product ID number
4605247
No
PRODUCTS_DATA[index1].PRICE_CURRENCY
Currency applied to the abandoned cart
USD
No
PRODUCTS_DATA[index1].PRODUCT_IMAGE
0
box-sz-av.jpg
No
PRODUCTS_DATA[index1].PRODUCT_NAME
0
Test product name7
No
PRODUCTS_DATA[index1].PRODUCT_SHORT_DESCRIPTION
Short product description
Product short description
No
PRODUCTS_DATA[index1].PROMOTIONAL_PRICE
Price of the product discounted as per lead management promotion campaign
8.5
No
PRODUCTS_DATA[index1].REGULAR_PRICE
Catalog price for the product included in the abandoned cart
10
No
PRODUCT_NAME
The name of the renewal product
Test
No
PROMOTION_COUPON
Discount coupon (if applicable)
COUPON
No
PROMOTION_DISCOUNT
Value of the promotional discount associated to the lead management campaign. Use it in conjunction with DISCOUNT_TYPE
7
No
RETRYLINK
Payment retry link
0
RETRY_LINK
Payment retry link
0
No
SELLERCOMPANY
Merchant's company name
Software Company Name
No
TECHPHONE
Merchant support phone number
888-xxx-xxxx
No
UNSUBSCRIBE_LINK
Shopper unsubscribe link
https://secure.2checkout.com/order/unsubscribe.php?q=xxxxxxxxxx
No
UPLOADLINK
File upload link
0
No
UPLOAD_LINK
File upload link
0
No
WEBSITE
Website where the shopper placed the order
http://www.software-company-website.com/
No
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