# Theme variables

Use the variables in the list below to customize **shopper email themes** according to your needs. Check the 'Mandatory' column to see the variables that are required in your customized version of the e-mail.

| Variable name              | Description                                            | Test value                                                   | Mandatory |
| -------------------------- | ------------------------------------------------------ | ------------------------------------------------------------ | --------- |
| ACCOUNT\_LINK              | Merchant homepage URL                                  | [www.avangate.com](http://www.avangate.com/)                 | No        |
| ACCOUNT\_LOGO              | Merchant logo                                          | <https://secure.avangate.com/images/email/vendor_logo.png>   | No        |
| AVANGATE\_ADDRESS          | Avangate address                                       | One Alliance Center, 3500 Lenox Road, NE, Suite 710          | No        |
| AVANGATE\_CITY             | Avangate city                                          | Atlanta                                                      | No        |
| AVANGATE\_COMPANY\_NAME    | Avangate company name                                  | Avangate                                                     | No        |
| AVANGATE\_COUNTRY          | Avangate country                                       | USA                                                          | No        |
| AVANGATE\_LOGO             | Avangate logo URL                                      | <https://secure.avangate.com/images/email/avangate_logo.jpg> | No        |
| AVANGATE\_STATE            | Avangate state                                         | GA                                                           | No        |
| AVANGATE\_SUPPORT\_EMAIL   | Avangate support email address                         | <support@avangate.com>                                       | No        |
| AVANGATE\_SUPPORT\_PHONE   | Avangate support phone                                 | (650) 963 - 5701                                             | No        |
| AVANGATE\_WEBSITE          | Avangate website                                       | [www.avangate.com](http://www.avangate.com/)                 | No        |
| AVANGATE\_ZIP\_CODE        | Avangate ZIP code                                      | 30326-4229                                                   | No        |
| BUSINESS\_HOTLINEUS        | Avangate US hotline number                             | (650) 963 - 5701                                             | No        |
| DISPLAY\_DIRECTION         | Text display direction (left to right / right to left) | ltr                                                          | No        |
| MERCHANT\_CITY             | Merchant's city                                        | City                                                         | No        |
| MERCHANT\_COMMERCIAL\_NAME | Merchant's commercial name                             | Merchant commercial name                                     | No        |
| MERCHANT\_COMPANY          | Merchant's company name                                | Merchant company name                                        | No        |
| MERCHANT\_COUNTRY          | Merchant's country                                     | Merchant country                                             | No        |
| MERCHANT\_STREET           | Merchant's street name                                 | Merchant address                                             | No        |
| MERCHANT\_SUPPORT\_EMAIL   | Merchant support email address                         | Merchant support email                                       | No        |
| MERCHANT\_SUPPORT\_PHONE   | Merchant support phone number                          | Merchant support phone                                       | No        |
| MERCHANT\_ZIP              | Merchant's ZIP code                                    | Merchant zip code                                            | No        |
| NORMAL\_TEXT\_DIRECTION    | Text display direction (left to right / right to left) | left                                                         | No        |
| OPPOSITE\_TEXT\_DIRECTION  | Text display direction (left to right / right to left) | right                                                        | No        |
| TEXT\_DIRECTION            | Text display direction (left to right / right to left) | ltr                                                          | No        |


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