# Go beyond retention
### Go beyond retention
Last updated: 28-Dec-2021
Most organizations recognize the importance of customer retention. But too many are wasting their time on ineffective attempts to retain customers. In fact, 76% of customers surveyed by Accenture in 2014 wasted more than half their retention budget on strategies that didn't pan out.
Try new tactics that are proven to work
Fortunately, you can put an end to wasted efforts and start seeing results. In this whitepaper, we share proven ways to engage existing customers so they not only stick with your solution but also expand their usage and loyalty. These new approaches will boost the bottom line and can even turn your customers into your biggest promoters.
What you'll learn
Download this whitepaper and start increasing customer retention by:
* Better understanding what your customers really want
* Increasing the dollar value of existing customer relationships
* Engaging current customers with special offers and custom options
* Turning your customers into dedicated ambassadors of your solution
Who can benefit
Any marketing or sales professional can use this resource to find new ways to keep customers coming back for more - and spreading the word about your products and services.
Download now
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#### Summary
Most organizations recognize the importance of customer retention. But too many are wasting their time on ineffective attempts to retain customers. This whitepaper provides proven tactics to engage and expand existing customer relationships so they become loyal promoters.
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### Need help?
Do you have a question? If you didn’t find the answer you are looking for in our documentation, you can contact our [Support](https://verifone.cloud/support) teams for more information. If you have a technical issue or question, please contact us. We are happy to help.
Get in touch
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